I didn't understand what the coor's light south florida post had to do with the 49ers, or even football? And maybe a comment would have been a better place to make such a small post, but comments were disabled.
If this is just a mechanism to pay the bills, I'd say almost anything is worth keeping such a great site running. However, there should be a clear separation of news and advertisements. I think it's pretty lame to mix that post with the worthwhile ones on the site. The beer post doesn't fit with the football ones, and it really wasn't that cool.
And just to make this post a little more 9ers-centric, we're reading today about Culliver's sexist comments. We all support him as a player and hope he can keep negative spotlight away from the team, and just focus on playing great defense. But much more sexist than what Culliver has said, are Coor's Light commercials along with other alcohol related ads. Culliver may have referred to a couple women in a derogatory manner, and to a small number of followers. Alcohol ads portray women as a group as sexual objects, and to an audience of millions every year.
In short, I don't care for ads where they don't belong. But more importantly, the media shouldn't criticize one man for doing something less damaging than the corporations paying their bills. That is not ethical.