clock menu more-arrow no yes mobile

Filed under:

49ers sign deal with virtual reality company for player development, fan experience

The San Francisco 49ers continue to look for ways to improve their players. They are joining the burgeoning market for virtual reality technology.

Ed Szczepanski-USA TODAY Sports

Earlier today, I discussed the news that the Tampa Bay Buccaneers were joining the Dallas Cowboys in embracing virtual reality technology for quarterback training and development. I mentioned the San Francisco 49ers could potentially gain something from virtual reality, and it appears they think the same thing! FOX Sports reporter Bruce Feldman is reporting the team has signed a two-year deal with STRIVR Labs.

"We are pleased to announce our partnership with STRIVR Labs, which we believe will provide another tool to augment our players' preparation," said 49ers GM Trent Baalke. "As all teams do, we are constantly searching for methods to better prepare us for game day.  We are confident that STRIVR Labs can provide an advantage."

There was a report earlier this month about the team using it for the fan experience, and based on Feldman's report, it sounds like they will be using the technology for both fans and player development.

The 49ers are the second NFL team to work with STRIVR Labs, following the Cowboys. STRIVR got their start with the Stanford University football team. The ST stands for Stanford, while VR stands for virtual reality. The Buccaneers signed their deal with a company called EON Sports VR.

If you want to learn more about STRIVR Labs, this article is a must read. It explains how they developed the technology, and the value it provided for the Stanford quarterbacks last year.